Electrical — Sarasota, Florida — Market Study

What almost nobody here is doing

Every company was audited independently against the same 122-point scorecard. These are the checks with the highest failure rate among the companies that could be assessed on them.

Live chat or chatbot installed and functional97%

35 of 36 assessed have this gap

Video testimonials — multiple and featured92%

33 of 36 assessed have this gap

Call tracking with source attribution92%

33 of 36 assessed have this gap

Industry certifications displayed with logos78%

28 of 36 assessed have this gap

CRM integrated with web forms78%

28 of 36 assessed have this gap

Author and expertise signals on content75%

27 of 36 assessed have this gap

Review count and star rating displayed on homepage75%

27 of 36 assessed have this gap

What's already table stakes here

The flip side — checks nearly every company in this market has already covered. If you don't have these, you are behind the market, not just behind best practice.

XML sitemap published92%

33 of 36 already have this

Service reach on mobile — the set is on the page, not behind a menu86%

31 of 36 already have this

No broken links on key pages83%

30 of 36 already have this

License and insurance visible on homepage83%

30 of 36 already have this

Site currency — updated in last 2 years81%

29 of 36 already have this

Method: every company was audited independently against the same 122-item Business Health Exam scorecard, then compared only on the 48 checks every company in this market could be assessed on. A check that couldn't be assessed for a company is excluded from that comparison, never counted as a zero. Company names are withheld — these businesses did not ask to be scored.

Where would you rank in this market?

Same 122-point exam, run on your site. First one's free, no call required.

Get my free score

Or book a 15-minute call →