Longevity Clinic — Stamford, Connecticut — Market Study

What almost nobody here is doing

Every company was audited independently against the same 122-point scorecard. These are the checks with the highest failure rate among the companies that could be assessed on them.

Video testimonials — multiple and featured94%

66 of 70 assessed have this gap

Industry certifications displayed with logos93%

65 of 70 assessed have this gap

Call tracking with source attribution93%

65 of 70 assessed have this gap

Review count and star rating displayed on homepage90%

63 of 70 assessed have this gap

Live chat or chatbot installed and functional90%

63 of 70 assessed have this gap

License and insurance visible on homepage87%

61 of 70 assessed have this gap

CRM integrated with web forms87%

61 of 70 assessed have this gap

What's already table stakes here

The flip side — checks nearly every company in this market has already covered. If you don't have these, you are behind the market, not just behind best practice.

XML sitemap published90%

63 of 70 already have this

Mobile responsiveness86%

60 of 70 already have this

Site recency — redesigned or refreshed in last 3 years80%

56 of 70 already have this

Site currency — updated in last 2 years79%

55 of 70 already have this

Method: every company was audited independently against the same 122-item Business Health Exam scorecard, then compared only on the 48 checks every company in this market could be assessed on. A check that couldn't be assessed for a company is excluded from that comparison, never counted as a zero. Company names are withheld — these businesses did not ask to be scored.

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